CRM vs NOW

Salesforce, Inc. against ServiceNow — live side-by-side technical comparison.

Prices as of 2026-11-09T21:00:02+00:00 UTC · updates daily

Who leads right now

CRM leads 4 of the 6 windows we measure — over 1 month CRM is -6.2% and NOW -27.1%; over year to date CRM is -18.9% and NOW -32.9%. The CRM/NOW price ratio stands at 2.0917, above its 50-day average of 1.7788, and above the 200-day average of 1.743. A ratio above its own average means CRM is gaining on NOW; on this reading the recent edge belongs to CRM.

CRM/NOW over the last year

CRM/NOW price ratio · dashed: its 50- and 200-day lines · ratio above its 50-day line = CRM gaining on NOW
1.3111.6121.9132.213
Both rebased to 100 on 2025-11-07
68.2690.88100110.8CRMNOW
Ask
Compare CRM and NOW: which has been stronger over the last year, and where does each stand against its 200-day average? Ask the analyst about this pair →

Performance side by side

CRMNOW
Price$214.94 $102.76
1 day +0.6% +0.8%lead
5 days -5.0% -3.1%lead
1 month -6.2%lead -27.1%
6 months +18.2%lead +12.7%
Year to date -18.9%lead -32.9%
1 year -10.4%lead -40.4%
2 years — -49.0%
52-week position 56% of range 23% of range
52-week range $146.32–$269.11 $81.24–$175.00
vs 50-day average below $238.68 below $135.46
vs 200-day average above $198.15 below $114.29
RSI (14) 35 29
Market cap$176.9B$106.7B
Analyst target $287.08 (+33.6%) $155.82 (+51.6%)
Analysts5346
ConsensusBuyStrong buy
Next earnings Dec 2, 2026 Jan 27, 2027

Where each one stands

CRM — Salesforce, Inc.

CRM trades at $214.94, below its 50-day average of $238.68, and above the 200-day at $198.15. It sits at 56% of its 52-week range ($146.32–$269.11); 14-day RSI is 35, in neutral territory; an average session moves it about 4.3%. For levels, the first level overhead is $220.73 (2.7% away) and the first support below is $200.00 (7.0% down). On the checklist the page runs for every asset, 2 of 6 checks read bullish — the lean is bearish.

NOW — ServiceNow

NOW trades at $102.76, below its 50-day average of $135.46, and below the 200-day at $114.29. It sits at 23% of its 52-week range ($81.24–$175.00); 14-day RSI is 29, in oversold territory; an average session moves it about 7.5%. For levels, the first level overhead is $110.84 (7.9% away) and the first support below is $100.00 (2.7% down). On the checklist the page runs for every asset, 1 of 6 checks read bullish — the lean is bearish.

Which one moves harder

NOW is the more volatile of the two — an average session moves it 7.5% against 4.3% for CRM, so an identical position size carries roughly 1.7× the daily risk.

What would change the picture

The comparison turns on those levels: CRM clearing $220.73 or losing $200.00; NOW clearing $110.84 or losing $100.00. Until one of them gives way, the relative reading above stands.

Questions people ask about CRM vs NOW

Which is performing better right now, CRM or NOW?
Over the past month CRM is -6.2% and NOW is -27.1%, so CRM is ahead on that window. Year to date the figures are -18.9% for CRM and -32.9% for NOW.
Which has done better over the last year, CRM or NOW?
Over the last year CRM is -10.4% and NOW is -40.4%, so CRM is ahead on that window.
Is CRM or NOW more volatile?
NOW is the more volatile of the two — an average session moves it 7.5% against 4.3% for CRM, so an identical position size carries roughly 1.7× the daily risk.
What are the key levels for CRM and NOW?
CRM: resistance $220.73, support $200.00; NOW: resistance $110.84, support $100.00. Levels come from recent swing zones and round numbers, recomputed daily.
When do CRM and NOW report next?
CRM: Dec 2, 2026. NOW: Jan 27, 2027. Earnings reset both the trend and the levels above, so a comparison made today is only good until the next report.
What does the CRM/NOW ratio mean?
It is simply CRM's price divided by NOW's — 2.0917 today. When the ratio rises, CRM is outperforming; when it falls, NOW is. Comparing it to its own 50- and 200-day averages shows whether the current leadership is new or long-standing.

Full technical briefs

CRM →
Salesforce, Inc.
Full technical brief: trend, levels, chart, news
NOW →
ServiceNow
Full technical brief: trend, levels, chart, news

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