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Deere & Company (DE) analysis, July 1, 2026

Published July 1, 2026 · DE chart, levels and live analysis

Key Updates

Deere & Company has advanced +3.44% to $634.33 since the June 29 report, extending a sustained post-earnings recovery rally and establishing a fresh YTD high. The stock has now gained 36.25% year-to-date, significantly outperforming broader expectations given the ongoing agricultural downturn. The investment thesis of a cycle bottom forming in 2026 continues to be validated by price action, with the construction and forestry segment providing a meaningful earnings buffer while the core agriculture segment remains under pressure.

Current Trend

The uptrend initiated following the post-earnings trough has remained intact and is accelerating. Key momentum metrics underscore the strength of the move:

The stock has recovered all losses from the initial post-earnings drop of up to 8.1% following the May fiscal Q2 results and has broken materially above prior resistance. The $613 level (prior YTD high from the June 29 report) has now been absorbed as support, with price currently at $634.33.

Investment Thesis

The core thesis rests on three pillars: (1) 2026 represents the trough of the agricultural equipment cycle, with subsequent recovery providing significant earnings upside; (2) the construction and forestry segment provides near-term earnings resilience and diversification away from the agricultural downturn; and (3) Deere's ability to maintain its full-year profit outlook despite headwinds demonstrates operational discipline and cost management. The tariff refund benefit of $272 million in Q2 further supports near-term profitability. The market is increasingly pricing in the cycle turn narrative ahead of a fundamental inflection.

Thesis Status

The thesis is tracking ahead of schedule on price, though fundamental confirmation remains mixed. The construction and forestry segment's 29% year-over-year sales growth is a clear positive and has provided the earnings cushion that allowed Deere to maintain its full-year profit outlook despite net income beat ($1.77B vs. $1.54B expected). However, the core production and precision agriculture segment — Deere's primary revenue driver — saw net sales fall 14% in fiscal Q2, and the South America outlook was materially worsened to a 15% sales decline from a previously guided 5% drop. Annual US and Canada sales guidance remains at down 15–20%. The price action suggests the market is looking through near-term agricultural weakness and positioning for a 2026/2027 recovery, consistent with management's stated expectation that 2026 marks the cycle bottom.

Key Drivers

The following factors are driving current price action and fundamental outlook:

Technical Analysis

DE has established a clear sequence of higher highs and higher lows since the post-earnings trough, with each prior report level ($588.94 → $601.16 → $613.24 → $634.33) acting as a stepping stone. The stock is now at a new YTD high of $634.33, with no prior overhead resistance visible from the data provided at current levels. Near-term support is established at the $613 level (prior YTD high, June 29 report). The 1-month gain of 17.00% and 5-day gain of 7.16% indicate momentum is accelerating rather than decelerating, suggesting the rally has not yet shown signs of exhaustion based on available price data. The pace of the move — $634 vs. the post-earnings intraday low implied by an 8.1% drop from prior levels — reflects a full and extended recovery. Traders should monitor the $613 level as the first meaningful support on any pullback.

Bull Case

Bear Case

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