Price: $23.79
· 1 day: -0.88% · 5 days: -3.80% · 1 month: -7.32% · YTD: -1.90%
As of 2026-09-23 20:00 UTC.
52-week range: $21.04 – $28.09 (currently at 39% of the range).
The read
KHC is in a downtrend, momentum soft. $23.99 is the level overhead; $23.69 the first support below.
5 of 6 technical checks lean bearish.
Price vs 50-day: below
Price vs 200-day: below
50d vs 200d avg: above
MACD: bearish
RSI momentum: 18
5-day tape: -3.8%
Trend
Downtrend · below 50-day & below 200-day
Momentum
RSI 18.41 · neutral · MACD bearish
Trend strength
ADX 20.3 · developing
Location
-6.2% vs 50-day MA
52-week range
-14% from high · +12% from low
Volatility
ATR 0.67 · ~2.8%/day
Key levels
Level
Type
Distance
$23.99 (resistance)
sma 200
0.84%
$24.23 (resistance)
swing zone
1.85%
$25.0 (resistance)
round
5.09%
$23.69 (support)
swing zone
-0.42%
$21.98 (support)
swing zone
-7.61%
$21.21 (support)
52w low
-10.84%
Indicators
RSI (14)
18.41
MACD
-0.3272
ADX (14)
20.3
ATR (14)
0.67
50-day average
$25.37
200-day average
$23.99
Next earnings: 2026-10-28.
Latest KHC news
Kraft Heinz Looks to Replicate Success of Clean-Label Ketchup — Kraft Heinz is leveraging its clean-label ketchup line as a core component of its broader brand revitalization strategy. The company is developing new product formulations with more natural ingredients while simultaneous (Bloomberg Business, 2026-09-23)
The Office Bust Is Shifting From Empty Towers to Investor Losses — Chicago's iconic Aon Center, an 83-story skyscraper originally built as the Standard Oil Building, exemplifies a broader shift in the commercial real estate sector from widespread office vacancies to significant investor (Bloomberg Business, 2026-09-21)
America's brands lose their magic — Major consumer packaged goods (CPG) brands are experiencing significant volume declines across North America as affordability pressures, private-label competition, and changing consumer preferences erode their market pos (Financial Times News, 2026-08-19)
Berkshire Hathaway Turns Buyer As Buffett Backs Alphabet — Berkshire Hathaway's Q2 2026 13F filing reveals the company became a net buyer of $19.8 billion in publicly traded equities, ending a 14-quarter selling streak, after purchasing $23.5 billion in stocks and selling $3.7 b (Forbes, 2026-08-15)