Price: $96.88
· 1 day: +3.89% · 5 days: +3.94% · 1 month: +0.31% · YTD: +15.05%
As of 2026-10-15 20:00 UTC.
52-week range: $77.99 – $110.51 (currently at 58% of the range).
The brief
SBUX is in a downtrend, momentum firm. $99.1 is the level overhead; $96.59 the first support below.
4 of 6 technical checks lean bullish.
Price vs 50-day: below
Price vs 200-day: below
50d vs 200d avg: above
MACD: bullish
RSI momentum: 56
5-day tape: +3.9%
Trend
Downtrend · below 50-day & below 200-day
Momentum
RSI 55.89 · neutral · MACD bullish
Trend strength
ADX 37.2 · strong trend
Location
-3.5% vs 50-day MA
52-week range
-11% from high · +22% from low
Volatility
ATR 2.5 · ~2.6%/day
Key levels
Level
Type
Distance
$99.1 (resistance)
sma 200
2.29%
$100.0 (resistance)
round
3.22%
$101.72 (resistance)
swing zone
5.0%
$96.59 (support)
swing zone
-0.3%
$93.2 (support)
swing zone
-3.8%
$90.0 (support)
round
-7.1%
Indicators
RSI (14)
55.89
MACD
-1.7445
ADX (14)
37.2
ATR (14)
2.5
50-day average
$100.36
200-day average
$99.1
Next earnings: 2026-10-29.
Latest SBUX news
Here's our monthly update on our 32 stocks, including 2 more names to buy — In their October monthly portfolio meeting, Jim Cramer and Jeff Marks reviewed their 32-stock holdings and recommended buying Goldman Sachs and Starbucks, citing Goldman's attractive 12x earnings valuation despite strong (CNBC, 2026-10-15)
Oil Climbs as Fighting Flares in Middle East, Ukraine — Oil prices climbed as geopolitical tensions escalated in the Middle East and Ukraine, with Brent crude futures showing gains. The article also references a failed merger attempt between Starbucks and Chipotle, indicating (The Wall Street Journal, 2026-10-12)
Starbucks Can Sell China, Not the China Risk — Starbucks has decided to relinquish majority control of its China operations to a local partner, a strategic move that addresses both commercial pressures and political risks in the market. The decision comes as a US con (Bloomberg Business, 2026-10-12)