Costco against Altria — live side-by-side technical comparison.
Prices as of 2026-10-16T20:00:02+00:00 UTC · updates daily
MO leads 4 of the 5 windows we measure — over 1 month COST is +10.7% and MO +7.2%; over year to date COST is +14.7% and MO +30.3%. The COST/MO price ratio stands at 13.1688, below its 50-day average of 13.6209, and below the 200-day average of 14.25. A ratio above its own average means COST is gaining on MO; on this reading the recent edge belongs to MO.
| COST | MO | |
|---|---|---|
| Price | $989.11 | $75.11 |
| 1 day | +1.1% | +1.7%lead |
| 5 days | +4.5% | +4.8%lead |
| 1 month | +10.7%lead | +7.2% |
| 6 months | +0.2% | +15.7%lead |
| Year to date | +14.7% | +30.3%lead |
| 52-week position | 57% of range | 91% of range |
| 52-week range | $844.06–$1096.50 | $54.70–$77.06 |
| vs 50-day average | above $933.79 | above $68.63 |
| vs 200-day average | above $966.12 | above $68.01 |
| RSI (14) | 79 | 78 |
| Next earnings | 2026-12-10 | 2026-10-29 |
COST trades at $989.11, above its 50-day average of $933.79, and above the 200-day at $966.12. It sits at 57% of its 52-week range ($844.06–$1,096.50); 14-day RSI is 79, in overbought territory; an average session moves it about 1.6%. For levels, the first level overhead is $1,000.00 (1.1% away) and the first support below is $986.10 (0.3% down). On the checklist the page runs for every asset, 5 of 6 checks read bullish — the lean is bullish.
MO trades at $75.11, above its 50-day average of $68.63, and above the 200-day at $68.01. It sits at 91% of its 52-week range ($54.70–$77.06); 14-day RSI is 78, in overbought territory; an average session moves it about 2.0%. For levels, the first level overhead is $80.00 (6.5% away) and the first support below is $74.19 (1.2% down). On the checklist the page runs for every asset, 6 of 6 checks read bullish — the lean is bullish.
MO is the more volatile of the two — an average session moves it 2.0% against 1.6% for COST, so an identical position size carries roughly 1.2× the daily risk.
The comparison turns on those levels: COST clearing $1,000.00 or losing $986.10; MO clearing $80.00 or losing $74.19. Until one of them gives way, the relative reading above stands.